We are an industry leading strategic marketing firm applying creative and effective strategy to every aspect of your business.
Big thinking. Big doing.
Big thinking. Big doing.
Our Leadership Team

Allie Hughes
CEO, FOUNDER
Allie's leadership has taken Hughes&Co to market significance since its founding 2012. Her industry reputation has led to speaking engagements across North America including Inbound, the Atelier, Haste & Hustle and more. With a client base that ranges from small business to Fortune 500 companies, she has assembled a dynamic team positioned to win. Allie has been recognized with a Niagara Excellence in Business award, as a Niagara Entrepreneur of the Year, Women in Business' Emerging Entrepreneur, Niagara Top 40 Under 40 and Brock University's Most Outstanding Young Alumni in 2017. Allie currently serves as the President of the Brock University Alumni Association and is the incoming chair for the YMCA of Niagara.

Carly Snider
Strategy Director
Carly is a strategy-minded marketer with a particular skill set in driving big results in efficiency and efficacy for clients using their SaaS toolkit. An expert in your marketing and sales tools, Carly is able to take complex problems and solve for them with smart application of tools with outside of the box thinking and strong technical skill. Her strategy thinking has driven incredible results for our client family.

Shane Turner
Creative Director

Krystyn Symsyk
Sales Director
Krystyn is a listener and a learner, hungry to explore new industries, hear big ideas and be inspired by entrepreneurial spirit. Having joined our agency team in 2017, she took an idea for a sales division and built it from the ground up. Her sales sensibility is purely consultative, continuing the process with companies the agency can help. Her results-driven focus in assessing new opportunities keeps our agency plates full and our client list exclusive.
Partial Client List
- AAA
- Abatement Technologies
- OXY® Skincare
- Gillian’s Place
- Niagara Community Foundation
- Oxford OHT
- Vintage Hotels
- Colliers
- Brock University
- Tillsonburg
- Canadian Cancer Society
- DOHaD
Elevate the way
you do business.
Elevate the way
you do business.
Redefine your brand with Hughes&Co’s strategies, collaborative thinking, and constant reinvention. Your focus is growth. So is ours.