We are an industry leading strategic marketing firm applying creative and effective strategy to every aspect of your business.

Big thinking. Big doing.

Big thinking. Big doing.

Our Leadership Team


Allie Hughes


Allie's leadership has taken Hughes&Co to market significance since its founding 2012. Her industry reputation has led to speaking engagements across North America including Inbound, the Atelier, Haste & Hustle and more. With a client base that ranges from small business to Fortune 500 companies, she has assembled a dynamic team positioned to win. Allie has been recognized with a Niagara Excellence in Business award, as a Niagara Entrepreneur of the Year, Women in Business' Emerging Entrepreneur, Niagara Top 40 Under 40 and Brock University's Most Outstanding Young Alumni in 2017. Allie currently serves as the President of the Brock University Alumni Association and is the incoming chair for the YMCA of Niagara.


Carly Snider

Strategy Director

Carly is a strategy-minded marketer with a particular skill set in driving big results in efficiency and efficacy for clients using their SaaS toolkit. An expert in your marketing and sales tools, Carly is able to take complex problems and solve for them with smart application of tools with outside of the box thinking and strong technical skill. Her strategy thinking has driven incredible results for our client family.


Shane Turner

Creative Director

Shane joined the Hughes&Co team to helm the design division of our work adding a needed layer of leadership to our growing firm. He is a multidisciplinary designer and illustrator focused on brand building and interface design. His experience spans 15 years of design through freelance work, in-house, and agency. His thoughtful approach to design and keen attention to metric based decision making are only a few of the incredible qualities he brings to this team.

Partial Client List

  • AAA
  • Abatement Technologies
  • OXY® Skincare
  • Gillian’s Place
  • Niagara Community Foundation
  • Oxford OHT
  • Vintage Hotels
  • Colliers
  • Brock University
  • Tillsonburg
  • Canadian Cancer Society
  • DOHaD

Elevate the way

you do business.