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Niagara & Halton Skilled Trades Academies

  • WORDPRESS DEVELOPMENT
  • SEARCH ENGINE OPTIMIZATION
  • EMAIL MARKETING
  • CONTENT MARKETING
  • SOCIAL MEDIA STRATEGY
  • SOCIAL ADS
  • MARKETING AUTOMATION
  • HUBSPOT
  • CONVERSION STRATEGY
Capturing full capacity with organic leads and automated enrollment marketing.

The Niagara & Halton Skilled Trades Academies is the private career college for gas technician training to achieve the certifications for success, offering programs for students who are brand new to the industry, or are seasoned tradespeople looking to upgrade their skillset.

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RESULTS

The Niagara & Halton Skilled Trades Academy was one of the first to join the H&C Inc. family, and continues to be a success story we are proud to share. Our work to create a digital presence that reflects their professional, hands-on, and renowned skilled trades training programs has resulted in year-over-year growth in their organic traffic, leads, and contact-to-customer conversion.

From their strong and reliable social media strategy focused on the conversion of both marketing and sales qualified leads, to carefully crafted workflow automation campaigns to close those leads into customers, to thoughtful content strategies that consistently result in top search engine rankings, H&C Inc. has proudly worked with the Skilled Trades Academies team to fill classrooms and encourage potential students to join the skilled trades workforce.

72%
OF INCOMING LEADS
FROM ORGANIC TRAFFIC
25%
OF closed customers
FROM SOCIAL MEDIA
71%
OF WEBSITE TRAFFIC
FROM ORGANIC SEARCH
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