77 Yates is a unique and luxurious condo development located in St.Catharines' most prestigious neighbourhood, adjacent to the eclectic and inviting downtown core. They came to Hughes & Co. looking for the design of a striking brand, followed by a complete website development that would allow this unique property to be showcased. Lastly, a marketing plan was created and implemented. Developing the ideal buyer persona for this condo building, allowing for this one of a kind real estate opportunity to be marketed accordingly to the ideal buyer persona.
Develop a unique brand
Create a compelling website
Market condo real estate to the ideal buyer persona